The wrapping paper is the first project from Gift Couture, a start-up gift-wrapping paper company, which features original (and realistic!) photography and design. The company hopes to continue producing papers that coordinate together into a conceptual theme.
You can purchase the complete set (the entire cheeseburger which includes two paper rolls of the bun, one patty, one cheese, one tomato and one lettuce, all 27" x 40") on Kickstarter for $20, or just one roll of your choice for $5. Is it going to be the patty or the cheese?